“The Esporao project began in the Alentejo from an irrepressible desire to make the finest wines. This is the basis of everything we do and something we extend to other products and regions. Everywhere, nature inspires us and helps us to improve. We respect and protect it, building a more promising future. We believe that companies should serve society, and not the other way around. We aim to always operate in a responsible fashion. This responsibility is neither abstract nor merely collective: it is individual, including everyone who is involved with Esporao. We encourage non-conformity, change and creativity, seeking to do better but not necessarily more. We have learnt that progress depends on the knowledge we develop and apply, as well as believing in what we do and putting our heart and soul into it.” In recent months, many of us tried to find one word that summed up our mission: to make the finest products from what nature provides, in a responsible and inspiring way. Pen in hand, one by one, we sought answers. And the result? We didn’t find just one word, but rather different ways of feeling and being part of this journey. Family, life, pride, inspire, truth, quality, excellence or heritage may not be enough to describe us; however, fortunately, all of them can be found among us. Take a look: FUTURE WE WANT To be a family company that is economically, socially and environmentally sustainable, capable of providing unique products and experiences that improve people’s lives. THE VALUES THAT GUIDE US Non-conformity We want a better world with opportunities and dreams to pursue. We are bold regarding what we propose to do, believing that the effort and persistence to achieve this will help us find new ways forward. We take risks, allowing room for mistakes and to chance to learn from them. Ideas should come from everyone, anywhere and at any time. We create the organizational climate and structure that allow challenges to become opportunities. Responsibility We only exist if part of society, in the environment that surrounds us and within a viable economic context. We take individual and collective responsibility for the impact of our company and work to minimise it. We communicate in an honest and objective fashion. Excellence First we do better, then we do more. We do not accept “perfection is the enemy of good“. Criticism should be constructive, and should be viewed as such. It is our customers and consumers who judge us and we are pro-active in asking them, responding with improvements.